M/A max albert - identity system
objective It is my dream to design an identity for a cultural institution like a museum, gallery or artspace. An older designer pointed out to me that if that's something that I'm really interested in; why isn't it in my portfolio?
So I thought okay, then I will make up my own galleryspace. I ironically gave it the most cis-het-white-male-name ever, because institutions are often named after such men: Max Albert.
leadtime - 6 weeks
conclusion I love self-initiated projects, because I can design it in whatever way I want. This project is still in the making, keep an eye out. Who knows, it might turn into an actual space!